26. November 2013 04:28
British Airways is touching new skies. Well not, just in terms of the
fact that it is expanding and launching new routes, and purchasing
swanky aircrafts but for its innovation too. The airline has recently
touched the epitome of novelty with its billboard ad placed at London’s
popular Piccadilly Circus.
The airline, which operates out of its main hub in London, has placed a
billboard that has caught the fancy of the passer bys. Pedestrians
cannot stop peeping into the billboard every time they cross paths with
it. The ordinary-looking billboard sports a boy pointing a finger at the
sky. The ad instructs you to glance upwards. Wow! The minute you look,
there is a plane flying by. In addition, no the ad does not request you
to go ahead and book a seat with the airline. In fact, it guides you
about the real time plane passing by. The billboard displays information
about the plane like its flight number and the destination. The
striking ad is in a way, efforts by the airline to make its presence
The video billboard with that small boy is fancy, novel, and creative at
the same time. Courtesy the magical effects of the GPS system. Launched
in Chiswick, the second of its kind is set to decorate the buzzing West
End intersection in the coming weeks. This ad is indeed a perfect
example of interactive advertising in the modern times.
25. November 2013 06:07
Air Canada is contemplating direct flights between Calgary and the
Chinese capital of Beijing. If all goes well for the airline, it will
soon have a flight between the cities carrying passengers on a
transatlantic route. It believes many business concerns and tourism
related business units are pressing for a strong demand to launch this
Air Canada, the flagship carrier of Canada operates service to over 178
destinations worldwide. It offers flight tickets to destinations in
Asia, Europe, Americas, and Caribbean. The airline has been working
closely with authorities since 2010. However, no confirmation on the
same has been issued till date. For passengers who wish to fly to
Beijing with the airline, the flight between Japanese capital of Tokyo
and Calgary is the only viable option. It wants to capitalize on the
growing demand and commence service that it deems profitable.
The airline is however, facing time slot issues in Beijing. To land in
Beijing at an appropriate time it needs the right slot in the day and
the crunch is responsible for delaying its plans. Beijing is a very busy
city and has no time to spare for the outbound flights from Calgary.
The airline is set to welcome the fuel-efficient Boeing 787 Dreamliner
next year and with the arrival intends to expand its international
reach. The airline is popular with business travelers across the world.
It offers services like priority check-ins, generous baggage allowance,
flat bed seats, delectable meals, and onboard hospitality.
22. November 2013 05:57
Is the privatization of Air Malta on the cards? Seemingly so! Recent
media reports said that Malta’s Tourism Minister Karmenu Vella is
refusing to rule out the possibility of Air Malta’s privatization in the
future. Air Malta is presently undergoing a restructuring process.
According to media reports, Vella insisted that it was too early to
assess the success of Air Malta’s ongoing restructuring process.
Earlier, there had been rumors that China’s national carrier Air China
was making serious efforts to acquire a stake in Air Malta. The issue of
Air Malta’s privatization was debated in the country’s parliament
recently. Robert Arrigo, the Opposition’s tourism spokesman, was seen
questioning whether the rumors that Air China was seeking to acquire a
stake in Malta’s national carrier Air Malta was at all true.
Tonio Fenech, former Finance Minister of Malta, however defended the
restructuring process he had initiated during his tenure. He said that
even the present government had appointed the Air Malta board, which
stated that the restructuring process of the national airline was very
much on track and was successfully gaining pace. He however said that if
there had been rumors about Air China seeking a stake in the airline
then the predecessor government should not be held responsible for any
trouble that Air Malta might have been facing.
21. November 2013 05:56
UAE national carrier Etihad Airways has transformed the in-flight
entertainment with its new offerings. Etihad Airways recently introduced
eight live television channels that will broadcast live news and
sports. The airline treated its customers to the recently-concluded
Formula 1 Etihad Airways Abu Dhabi Grand Prix.
Etihad Airways in a statement said that it has started to broadcast live
news channels like BBC World News, BBC Arabic, euronews and Sport 24 on
its flights. The broadcast started from November 1, 2013. The airline
also said that it will start broadcasting other TV channels as well such
as CNBC, Japan’s NHK World Premium and CNN during this month. The
airline is also planning to introduce Sky News Arabia in the coming
The airline said that it will broadcast the Brazil Grand Prix live on
November 24, 2013. Earlier, the highlights of the sports coverage
included the final races of the Formula 1 season with the Formula 1
Etihad Airways Abu Dhabi Grand Prix held on November 3 at Yas Marina
Circuit and the US Grand Prix held on November 17 this year. Apart from
this, the customers will also be able to watch several top sporting
actions live this November including Euroleague Basketball, German
Bubdesliga and English Premier League matches, and the ATP World Tour
Finals. Etihad Airways will broadcast major sports events in 2014 as
well. These include the FIFA World Cup, the Masters and Ryder Cup golf,
the Winter Olympics, and the Australian Open, French Open and US Open
20. November 2013 06:07
United Airlines recently revamped its frequent-flier award chart bringing changes to number of miles requirements needed for some of its most popular awards. Media reports quoted Rahsaan Johnson, a spokesman of United Airlines, as saying that the airline is increasing miles requirement in some of the markets for the first time in several years. This was being done to cope up with the increased cost of providing transportation, particularly in the premium cabin and especially on the Mileage Plus partner carriers.
Johnson said that the airline was confronted with a hard decision that was also being faced by other airlines. A piquant situation had arisen before United Airlines and tough choices remained whether to increase the number of miles required for partner awards or to eliminate them altogether. He said that the airline finally arrived at a decision and concluded that its frequent-fliers would prefer to keep those options at an increased cost instead of eliminating them.
United Airlines said that it is changing the number of miles required for both its “Saver” and “Standard” level frequent-flier tickets, including those needed for domestic “stopovers”. The airline further stated that it is changing the amount of miles required to redeem awards for First and Business Class tickets on its Star Alliance partners, including Air Canada, Thai Airways, All Nippon Airways, Lufthansa and many others.
19. November 2013 01:00
The airline industry is one of the most lucrative industries in the
world. Whether it’s about a job with the airline, or the kick of flying
high, the idea seems to excite all. Travelers who are rich and can
afford to dole out big bucks can find solace in the lap of luxury
onboard. However, for the budget travelers amenities are far from
required. The thrill of flying at affordable costs is more than
Going by the trends the airlines had shifted their focus completely on
first and business class travelers. However, in the recent past there is
a remarkable shift in the thought process of airlines. At present, it
is not just the big commercial players trying to keep their clients
happy but also the low-cost carriers. The latest to enter the bandwagon
is Vueling Airlines.
The budget carrier seems to have understood the importance of offering
amenities and little luxuries to its travelers. In a bid to do the same,
the airline announced its plans to provide Wi-Fi onboard. Travelers may
be able to utilize the facility as soon as next month, nothing is
certain though. Internet is one of those luxuries that have paved their
way into the everyday life, and is now considered a necessity. This news
is sure to spread joy and happiness amongst the travelers flying
Vueling. After all, staying connected with the loved ones through the
journey is exciting. The Barcelona based airline offers convenient
flying options to travelers across 100 destinations in Asia, Europe and
18. November 2013 09:00
It is common knowledge that some low-cost carriers are
basing airline ticket prices on demand. And, this has happening at a frenetic
pace. The customers have also been expecting for quite some time that traveling
the day after a holiday would be more expensive than traveling midweek before
it. But as the low-cost carriers continue to be at some trick or the other to
increase fees and earn big revenues, have you ever thought of the very fact
that even basing ticket prices on checked-bag fees on demand would be
implemented. Yes, this sound as much true and might soon become a reality.
Thanks to the ultra low-cost carrier Spirit Airlines which charges fee for
almost all its services!
Spirit Airlines has a fee for virtually everything. The
airline prides itself in making the largest chunk of its revenues from fees
alone. Spirit Airlines’ modus operandi is unlikely to change in the future, and
it will continue to find itself in difficulty by showing up on time and keeping
its customers happy.
Sprit Airlines has indicated that it is now devising a new
plan on how to levy a fee with its new idea. The airline is seriously
considering a plan under which it is going to charge a higher rate to check a
bag or pick a seat on a flight during a peak travel day, such as right before
or after a holiday. The airline will however continue to keep the fees lower on
a less-full flight, perhaps in the middle of the week. Media reports quoted Ben
Baldanza, CEO of Spirit Airlines, as saying that the airline has been thinking
about this for a while, but it is yet to arrive at a final conclusion.
18. November 2013 01:00
It is common knowledge that some low-cost carriers are basing airline
ticket prices on demand. And, this has happening at a frenetic pace.
The customers have also been expecting for quite some time that
traveling the day after a holiday would be more expensive than traveling
midweek before it. But as the low-cost carriers continue to be at some
trick or the other to increase fees and earn big revenues, have you ever
thought of the very fact that even basing ticket prices on checked-bag
fees on demand would be implemented. Yes, this sounds as much true and
might soon become a reality. Thanks to the ultra low-cost carrier Spirit
Airlines which charges fee for almost all its services!
Spirit Airlines has a fee for virtually everything. The airline prides
itself in making the largest chunk of its revenues from fees alone.
Spirit Airlines’ modus operandi is unlikely to change in the future, and
it will continue to find itself in difficulty by showing up on time and
keeping its customers happy.
Spirit Airlines has indicated that it is now devising a new plan on how
to levy a fee with its new idea. The airline is seriously considering a
plan under which it is going to charge a higher rate to check a bag or
pick a seat on a flight during a peak travel day, such as right before
or after a holiday. The airline will however continue to keep the fees
lower on a less-full flight, perhaps in the middle of the week. Media
reports quoted Ben Baldanza, CEO of Spirit Airlines, as saying that the
airline has been thinking about this for a while, but it is yet to
arrive at a final conclusion.
15. November 2013 05:52
American Airlines and US Airways have finally decided to go ahead
with their merger plans and the process is back on track. The two
airlines have finally agreed to give up slots and gates at seven
airports. Media reports recently said that American Airlines and US
Airways have arrived at a deal with the U.S. Department of Justice which
has now put an end to the need for a court trial. The U.S. Department
of Justice was scheduled to hold a court trail over the merger issue
starting from November 25, 2013. The deal has now paved way for the
creation of an enlarged American Airlines next month.
The U.S. Department of Justice said that under the terms of the
agreement the six U.S. states plus the District of Columbia, American
Airlines and US Airways will be relinquishing the slots and gates to
low-cost airlines. According to the U.S. Department of Justice, this is
necessary to enhance system-wide competition in the airline industry
that would ultimately provide more choices and more competitive airfares
for the customers.
Media reports indicated that American Airlines and US Airways would be
giving up 52 slot pairs at Ronald Reagan National Airport in Washington
D.C. and 17 pairs at New York’s LaGuardia Airport. The two carriers
would also hand over two gates at each of Dallas and Love Field, Los
Angeles International Airport, Boston Logan Airport, Chicago O’Hare
International Airport and Miami International Airport.
14. November 2013 05:50
Aerolineas Argentinas, the leading South American carrier, has
finally decided to exit the Australian market with dropping its flights
to Sydney from Buenos Aires. The airline is currently offering thrice
weekly service between Sydney and Buenos Aires, but said that it has
canceled the service as of April 2, 2014. The airline has declined to
further comment on its move, but profitability might be one of the
issues that led Aerolineas Argentinas to take this step.
Earlier, Aerolineas Argentinas started offering direct services between
Sydney and Buenos Aires in April 2012. It started the service after
dropping its previous Auckland stopover as part of a worldwide route
overhaul with an aim to boost focus on Europe and developing more South
The airline’s decision to stop flying on Sydney-Buenos Aires route has
brought inconvenience to travelers from Australia who want to go to
Buenos Aires or other South American destinations. However, Aerolineas
Argentinas’ move has also come as a boon for Qantas Airways and LAN
Airlines. Both the airlines, who are also members of the oneworld
alliance, will now be solely offering direct services between Sydney and
South America. However, their flights presently arrive into Chile’s
capital Santiago. The Australian travelers who want to go to Buenos
Aires will now be looking increasingly up to LAN Airlines as it offers
flights to various other destinations from its hub as Santiago.