Business class-only flights have confronted many challenges in the past as they even continue to do so now. In recent years airlines such as Hong Kong Airlines and Singapore Airlines have scrapped their business class-only flights. Hong Kong Airlines operated business class-only flights to London, while similar flights were operated by Singapore Airlines to New York.
Amidst all these turbulent times, British Airways has tried to carve out a niche of its own with its innovative business class product and services. UK’s national carrier British Airways started off with a unique product in 2009 by introducing business class flights to New York JFK from London City airport in 2009 utilizing its prestigious flight numbers BA001 to BA004, which were only used previously by Concorde. The airline uses two of its smallest aircrafts Airbus A318 to operate flights on this route.
The two small aircrafts which have been flying on the route for the past six years now have only proved to be advantageous for the airline and its customers. Being smaller aircraft, the BA001 flight has an advantage of making a stopover in Shannon (Ireland) for taking fuel. The benefit for the customers is clearing US immigration in Ireland itself thus allowing the aircraft to land in a domestic terminal in New York JFK. The customers are also greatly benefited from this as they are able to avoid nightmare queues which is usually associated the aircrafts while entering the United States.
The customers booking business class tickets to New York JFK from London City Airport are also offered many facilities on board the aircrafts. The seats are forward-facing with a width of 25 inches and are converted to 6-foot-long fully-flat beds. Among other facilities include Wi-Fi access, personal iPads with 9.7-inch screen for in-flight entertainment and gourmet three-course meal.