Hawaiian Airlines has decided to be more competitive in its premium cabin segment. The airline has now installed flat beds to its business class cabins on its Airbus fleet.
A spokesperson of Hawaiian Airlines said that the new products will be offered to the customers booking business class tickets to Honolulu and other destinations worldwide on its more than 20 Airbus A330 aircraft fleet. The airline’s upgraded business class cabin would have 76-inch long beds with only few of them offering direct aisle access.
The airline said that the design is innovative and primarily addresses premium seating demand and cabin density challenges on long-haul international routes.
Hawaiian Airlines is renowned for offering top-notch services on board its flights. However, the airline had been facing intense competition from foreign carriers particularly on its sub-par business class hard product. The airline while deciding to remain competitive said that the retrofit of its new business class product on its Airbus fleet would start from Q2 2016. The airline expects the retrofit to be complete by September 2017.
Media reports however said that Hawaiian Airlines’ new business class product will have a 2-2-2 layout with a reduced privacy for customers. The company though considers the enhanced offering good for its markets. The reports said that the airline expects the new business class seats to be ideally suited for families and couples visiting the picturesque Hawaiian Islands.
The revamp will see a total of 16 seats being removed from each aircraft and a number of economy class seats converted into Extra Comfort rows.